Blog

Ran Heimann Ran Heimann

Making lasting business connections in 2021

The pandemic has shifted the way we work. Working from home means that some people who started a new job over the past 12 months have yet to even meet their colleagues, managers, and clients in person.

Conferences and events have moved online, making it challenging to network and create new meaningful relationships with prospective clients.

Usage of paper business cards is down 70%, and 67% of people report that they regularly do not answer calls from unrecognized numbers.

So how the h$#! Do you make new business connections in 2021?

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Ran Heimann Ran Heimann

COVID19 has killed the paper business card

In a world that is re-opening after the pandemic we are starting to see some key trends emerging as part of the new-normal. One of which being – the traditional handshake and business card exchange are out. Your clients no longer want to be given paper cards, and your staff doesn’t want to take them either.

More importantly, for companies with hundreds or thousands of front line staff, taking many cards from their clients/suppliers/business contacts and bringing them back to the office poses a potential health & safety risk. One contaminated card could lead to a whole floor, or office location going into quarantine.

In 2020 people don’t need a piece of paper in order to get in touch with you - they just need an easier way to do so.

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